Making Merchants Fall in Love With Your Daily Deals Platform

Making Merchants Fall in Love With Your Daily Deals Platform

You have finally decided to enter the daily deals market and are ready to take on the biggies with your unique idea. While you may have taken care of all the technical and marketing aspects, there is one thing that needs your undivided attention; that is your merchant base. If your merchants have a bad experience with first campaign, they will surely leave. Hence, making merchants fall in love with you can be the difference maker. Here is how to do it;

Inform them

While merchants with experience do know what it takes to cut a fair profit from a daily deal campaign, new ones are very much unclear about how the deals system works. Hence, they would very much appreciate help in getting a better understanding of the marketing model and how it works. By warning merchants beforehand about the type of traffic that can come, you can help them in being prepared for additional workload. Everyone appreciates information that comes handy, and deals business is no different....
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